A series of projects known as 'Future Morwell' are now complete following a major streetscape redevelopment of the Morwell CBD.
The set of four projects started in 2014 with funding from the Bushfire Economic Recovery Fund and have been an opportunity to reshape the town’s identity by investing in infrastructure, outdoor spaces and natural assets and events.
In addition to the Urban Design and Beautification Project, Future Morwell includes a campaign to promote the town as a destination for tourism and investment, along with an events project to reposition Morwell as the ‘Town of Gardens’, and a Morwell City Entrance Project.
The redevelopment project will support future growth and investment in the town, while increasing visitation through events like the Morwell International Rose Garden Festival, which brings thousands of visitors to the town each year.
Another outcome of the Urban Design project will be the integration of smart city technologies, including smart street lighting, wireless phone charging, free public Wi-Fi and a people counting sensor to monitor activation in the street.
Latrobe City Council received a $1 million grant for the project through the Latrobe Valley Authority's Community and Facility Fund, and a further $987,000 funding through Regional Development Victoria.